A content partnership idea for Nuleep

Your founders land in America. Their brand should too.

From Sarthak Duggal

Scroll to board

What arrives vs. what lands

Great founders. Assets made for a different market.

Every cohort brings great products and sharp founders. But most arrive with assets built for home: headshots from another market, product photos that don't match how US buyers shop, and no video at all.

Investors, buyers and press judge in seconds.

LANDING DAY · STYLED · US-READY
IMG_4032.JPG · PHONE · KITCHEN TABLE
Drag to land

Introducing Landing Day

One day. Every founder. US-ready.

One content day per cohort, where every founder leaves with brand assets built for American buyers, investors and press.

The itinerary

The day itself.

  1. 08:00
    DEP · Gate A

    Set build

    Lighting, backdrops, and a brand board for each founder, ready before anyone walks in.

  2. 09:00 to 15:00
    Rotations · 30 to 40 min each

    Founder rotations

    Portrait, intro clip, product set. Every founder, one after the other, no waiting around.

  3. 15:00
    All passengers

    Cohort moments

    Group shots and candid moments that show the program as a community.

  4. 16:00
    One on one

    Brand review

    Short conversations on how each brand reads to American buyers, and what to adjust first.

  5. +14 days
    ARR · Delivered

    Delivery

    Everything delivered in two weeks, plus a recap film of the whole program.

The passenger manifest

How many founders in your cohort?

Founder portraits
100
Intro films
10
Product images
150
Program recap film, for Nuleep
+1
261 US-ready assets
from one day

Each row is one founder: 10 portraits, 1 intro film, 15 product images.

What Nuleep gets

The founders win. So does the program.

Visas · Entries Page 07

Proof

A recap film and photo set to show the agencies and partners who fund each program.

Premium

A tangible deliverable that makes the program feel high-end and sets it apart.

Content

A steady stream of images for Nuleep's own site, decks and LinkedIn.

The work

Spread out on the table.

Drag prints around. Click one to open it.Swipe each pile. Tap a print to open it.

Brands
miok
miok
miok
miok
Beach Juice
Casamigos
Palm Springs Surf Club
Palm Springs Surf Club
Founders + teams
Singular Genomics
Singular Genomics
Singular Genomics
Singular Genomics
Singular Genomics
Singular Genomics

Including miok, shot at Palm Springs Surf Club, 2026

Why me

Role

I've been on the founder side.

Before photography, I was a platform development scientist at Singular Genomics, helping take foundational tech to a commercial product.

I know what it's like to build something real and need the world to see it the right way. Now I help founders show up like the brands they're becoming.

Let's build Landing Day into your next cohort.

Contact now

Based in San Diego. LA programs are an easy drive. Happy to travel.